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Give yourself the silent treatment.

I’ve just returned from a 10 day Vipassana retreat – no talking, no eye contact, no gesturing or sign language, no intoxicants, no sexual misconduct, no devices, and no killing.…

Why fear is the biggest idea killer
Why fear is the biggest idea killer.

Last week I was confronted with a terrifying choice. I was in New Zealand with my 12 year-old daughter and, having spent three days skiing and snowboarding, we decided to…

are you off with the pixies
Are you off with the pixies?

Recent research reveals that we are not living in the moment, we’re ‘off with the pixies’ 46% of the time. I’d put money on that number being far too low.…

are you too nerdy to be creative?
Are you nerdy enough to be creative?

I was talking to a prominent figure on the global awards scene recently and the conversation turned to data.  Is working with data just part of the business and marketing…

creativity and humility
Creativity and humility.

I’m frequently reminded just how exceptionally clever and creative some human beings can be.  The kind of cleverness and creativity that is off all ‘normal’ charts. Last week I had…

creative and destructive
Is it creative to sell a destructive product?

You can be thankful that cigarette advertising is banned in so many parts of the world.  Bans remove any temptation to ply your creative skills on these lung busters. Cigarette…

building brand australia
Building Brand Australia.

When you’re born in Australia you’ve already won the lottery.  We live in one of the most naturally abundant places on earth.  But are we smart enough and prepared to…

beware of boring
Beware of boring.

It’s not a good time to be boring.  Boring is no longer synonymous with safety. Boring just means you’re staid and allergic to change. That’s the problem with big businesses, they’re dull,…

Empathy
It’s not creativity you need, it’s empathy.

This was written for Campaign’s Feature Issue on the Top 1000 brands in Asia-Pacific, June 2013. Image via lorib.me Advertising, media and marketing people talk about creativity all the time.…

purpose
Reality bites – the need for purpose

Who do we think we’re kidding?  Business is in trouble.  In trouble because creativity is being squeezed out of the mix.  It doesn’t matter how many times business leaders go…

Circus2013front
How to build corporate creativity now

What makes some companies more creative than others? Not just the usual suspects like Apple and Google, but companies in data and heavy engineering. Creativity doesn’t belong in a category,…

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